EGR USA, a leading manufacturer of OEM and aftermarket truck accessories, recently named Martin & Company as agency of record. Martin & Company, a Nashville-based marketing firm that specializes in the automotive aftermarket will assist with both B2B and B2C branding, communications, events, and marketing strategies and provide trade show support for the 2022 SEMA Show.
EGR USA manufactures premium truck accessories including fender flares, hood guards, body side moldings, truck cab spoilers, window visors, sports bars, and more. Recognized foremost as a leader in new product development and vertical manufacturing from raw material to finished product, EGR truck accessory products are sold at over 100 retailers nationwide.
EGR Vice President of Sales and Marketing, Michael Timmons, says, “Martin & Company is one of the few agencies specializing in the specialty aftermarket. I like the fact that the agency is small and dedicated to their clients and appreciate Zan Martin’s decades of aftermarket experience and industry relationships.”
Martin & Company founder and president, Zan Martin, says, “We are very excited to be the agency of record for a company known for outstanding quality in the truck accessory market. SEMA is around the corner, so the timing is perfect to be brought on at this juncture to help launch an exciting new product category for the 2022 SEMA Show.”
COMPANY DETAILS |
Company |
EGR |
Website |
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Connect |
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Phone |
(800) 757-7075 |
Address |
4000 East Greystone Drive |
Ontario, CA 91761 |
Founded in 1973, the EGR Group is a world-class designer and manufacturer of precision engineered solutions marketed through two Strategic Divisions – Automotive and Building and Commercial Products. Headquartered in Brisbane Australia, the Group operates manufacturing plants and warehouses in North America, Europe. Thailand. China and Australia. The Automotive Division manufactures and supplies an extensive range of the highest quality external accessories for vehicles – distributed globally to Original Equipment Manufacturers. The diverse range includes Acrylic Side Window Deflectors, Tonneau Covers, Canopies, Sports Bars, Running Boards and Bull Bars.
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